Sponsorships
05/07/2025 – DeVoe Elevate: Gold Sponsor & Panelist – May 2025
04/23/2025 – Gladstone M&A Conference: Gold Sponsor – April 2025
10/09/2024 – FinancialPlanning Advise AI Conference: Silver Sponsor & Panelist – October 2024
09/11/2024 – DeVoe M&A+ Succession Summit: Silver Sponsor – September 2024
08/28/2024 – Echelon Partners Deals & Dealmakers Summit – August 2024
05/08/2024 – DeVoe Elevate – May 2024
05/02/2024 – Gladstone M&A Conference – May 2024
01/22/2024 – T3: Technology Tools for Today: Silver Sponsor – January 2024
10/24/2023 – SchwabIMPACT 2023: Exhibitor – October 2023
10/07/2023 – Meals Over Texas 2023 – October 2023
09/21/2023 – DeVoe M&A+ Succession Summit: Silver Sponsor – September 2023
08/29/2023 – Echelon Partners Deals & Dealmakers Summit – August 2023
05/28/2023 – DeVoe Elevate – May 2023
05/02/2023 – Gladstone M&A Conference – May 2023
09/21/2022 – DeVoe M&A+ Succession Summit: Silver Sponsor – September 2022
05/02/2022 – T3: Technology Tools for Today: Silver Sponsor – May 2022
06/01/2018 – Texas Dreamin’ 2018: Platinum Sponsor – June 2018
05/11/2017 – Texas Dreamin’ 2017: Platinum Sponsor – May 2017
Articles on the Web
03/10/2025– ShellBlack announces Multi-Custodial Data Aggregator Accelerator for Salesforce Financial Services Cloud, powered by BridgeFT
09/17/2024– ShellBlack announces latest cost effective Accelerator for Salesforce Financial Services Cloud
05/13/2021– AppCrown announces ShellBlack as newest industry consulting partner
07/29/2019 – Marketing Cloud Blog: Marketing Cloud Connector – Uncovering the Mystery
05/01/2019 – CMSWire: Salesforce’s Major Outage Reinforces Pitfalls of Cloud Software World
11/01/2017 – AppExchange: The Dreamforce 17 AppExchange Recap eBook – Shell Black quoted on page 7
09/01/2017 – Salesforce Admin Blog: Shell Black’s guest blog post Migrating to Lightning Experience from Classic
02/01/2017 – Salesforce Blog: Shell Black’s article Your Salesforce Administrator is a Key Partner in Your Company’s Success
03/01/2016 – RevEngine Marketing: The Vanishing MQL – Are Your Salesforce Contacts Lost In Space?
09/01/2015 – Capital One Spark Business IQ: Project Business Volume With Available Data
09/01/2015 – InsideSales.com Blog: 4 Strategies for Training Employees of Salesforce & Other Saas Products
08/01/2015 – Salesforce on SlideShare: Dreamforce 15 Admin Track Expert Picks (Shell Black on Slide 12)
07/01/2015 – Salesforce Admin Digest: Highlights Shell Black’s 5 Tips On How To Drive Fanatical User Adoption
03/01/2014 – Carol Roth: Advice for Entrepreneurs Starting New Businesses (Shell Black Provides Tip #112)
02/01/2014 – GoFireYourself.com: 20 Entrepreneurs Admit Their Worst Failures
01/01/2014 – Panaya.com: Why Salesforce Flexibility Interrupt with your Change Management
09/01/2013 – Clikipedia: Advice for Companies Moving to the Cloud and Common Misconceptions and Tips
07/01/2013 – CIO: What to Look for When Hiring an IT Consultant (Shell Black Provides Tip #4)
06/01/2013 – CEO Blog Nation (HEARpreneur): Why did you start your business
03/01/2012 – SearchCRM: Marketing group tidies up data migration mess in Salesforce launch
Podcasts & Interviews
05/02/2023 – Shell Black interviewed by Wealth Solutions Report at the ECHELON Partners Deals & Deal Makers Summit 2023
05/02/2023 – Shell Black interview on the Cloud Consultants Show – Specialing a Salesforce Practice with Shell Black
03/05/2022 – Shell Black interview with GrayHawk DJC – How to Start a Salesforce Consulting Agency
02/25/2021 – Shell Black interview on Skuid AppHacks – Building the Right Solutions
02/06/2020 – Shell Black interviewed on Forcepreneur – Focus On Building Your Niche
11/04/2019 – John Graf interviewed Jen Bowen on the Cloud Force Collective #12 “The Exploration of Einstein Analytics”
01/13/2019 – Cloudforce Collective Podcast #11 – Super Event Squad
09/01/2015 – Good Day Sir Podcast: Surface Up – recorded live from the Podcast Booth in the Admin Zone at Dreamforce
05/01/2015 – Good Day Sir Podcast: Rapid and Passionate – Shell Black is the in-studio guest
10/01/2014 – Cloudlife Podcast: Dreamforce 14 Recap recorded live from the Podcast Booth in the Admin Zone at Dreamforce
03/01/2014 – Button Click Admin Podcast: Shell Black on Consulting and Whiteboards
12/01/2013 – Good Day Sir Podcast: Safety Goggles Are Not Rock ‘n’ Roll (first 5 minutes is about ShellBlack.com) – December 2013
Dreamforce Appearances
11/21/2019 – Dreamforce 2019: Jodi Wagner – AppExchange Street Team
11/21/2019 – Dreamforce 2019: Jodi Wagner – “From Admin to Solution Engineer: How AppExchange Changed My Life”
11/20/2019 – Dreamforce 2019: Jen Bowen – Admin Zone Reports and Dashboards Booth
11/20/2019 – Dreamforce 2019: Jodi Wagner – “Demo Jam: Beyond Apps”
11/20/2019 – Dreamforce 2019: Angela Mahoney – “Diversifying Tech Through Workforce Development”
11/19/2019 – Dreamforce 2019: Angela Mahoney – “Connect With Developer Mentors And Ignite your Career with RAD Women”
11/19-2019 – Dreamforce 2019: Jodi Wagner – “Getting The Analytics Edge: How I added Einstein Analytics to my Career“
09/26/2018 – Dreamforce 2018: Transition to the Lightning Experience: Pro Tips, Tools, and a Transition Strategy – Moscone West, Room 2004
11/08/2017 – Dreamforce 2017: Planning Your Migration to the Lightning Experience – Four Steps to Success – Moscone West Rm 2002
11/06/2017 – Dreamforce 2017: Build a Sales Machine! Essential AppExchange Apps to Improve Productivity – Marriott Marquis Hotel, Foothill G1-G2
11/06/2017 – Dreamforce 2017: Planning Your Migration to the Lightning Experience – Four Steps to Success – Moscone West 2002
10/07/2016 – Dreamforce 2016: Effective End User Training for the Lightning Experience – Moscone West, 2007
10/05/2016 – Dreamforce 2016: Effective End User Training for the Lightning Experience – Hilton San Francisco Union Square Hotel, Grand Ballroom B
10/04/2016 – Dreamforce 2016: Create an Inside Sales Powerhouse with AppExchange Apps – Moscone West, 2011
09/18/2015 – Dreamforce 2015: Strategies for Training End Users – Metreon AMC Theaters, Metreon Theater 7
09/17/2015 – Dreamforce 2015: Admin Zone – Reports and Dashboards Booth – Moscone West – Floor 2
09/17/2015 – Dreamforce 2015: Admin Zone – Setup Salesforce Booth – Moscone West – Floor 2
09/17/2015 – Dreamforce 2015: Admin Zone – Welcome / Info Desk – Moscone West – Floor 2
09/16/2015 – Dreamforce 2015: Strategies for Training End Users – Metreon AMC Theaters, Metreon Theater 7
09/16/2015 – Meet the Salesforce MVPs at Dreamforce: Golden Gate Taproom
10/15/2014 – Dreamforce 2014: Admin Zone – Admin Hero Analytics Booth – Moscone West – Floor 2
10/15/2014 – Dreamforce 2014: Admin Zone – Admin Hero Security Booth – Wednesday 9:00am-11:30am PST, Moscone West – Floor 2
10/15/2014 – Dreamforce 2014: Admin Zone – Admin Hero User Training Booth – Moscone West – Floor 2
10/15/2014 – Dreamforce 2014: Shell Black interviewed by Peter Coffee onstage just prior to the “ReImagine Everything” Keynote featuring Al Gore, Neil Young and Arianna Huffington – October 2014
10/14/2014 – Dreamforce 2014: Salesforce Admin Fundamentals: The Sales Cloud – San Francisco Marriott Marquis – Golden Gate A
11/21/2013 – Dreamforce 2013: Community Success Zone Genius Bar – Hilton San Francisco Union Square – Grand Ball Room
11/20/2013 – Dreamforce 2013: Salesforce Fundamentals: Strategy for Opportunity – Wednesday, November 20 at 9 am, San Francisco Marriott Marquis – Yerba Buena – Salon 9
11/18/2013 – Dreamforce 2013: Everything’s Bigger In Texas: The Reality Behind Running a Salesforce Practice – Hilton San Francisco Union Square – Golden Gate 3/4/5
11/18/2013 – Dreamforce 2013: Salesforce Fundamentals: Strategy for Campaign and Lead Management – San Francisco Marriott Marquis – Golden Gate B
Influencer
06/08/2020 – 25+ Best Salesforce Blogs You Should Follow via Inspire Planner
04/01/2018 – Top Salesforce Blogs 2018 – via Whatfix
10/01/2017 – Top Salesforce Influencers for 2017 – via MindTouch
02/01/2017 – Apttus Blog: ShellBlack WhiteBoard named one of the 7 Best Free Salesforce Training Resources
11/01/2016 – Top Salesforce Influencers for 2016 – via MindTouch
10/01/2014 – Dreamforce 2014 Sales Hub: Shell Black is #6 on this list of 50 Sales Experts to Follow at Dreamforce 14
02/01/2014 – Red Argyle: Salesforce People To Follow On Twitter (Shell Black #8)
11/01/2013 – AllSalesforce: 50 People You Have To Meet At Dreamforce
11/01/2013 – RingLead: Top Salesforce Influencers You Need to Follow
05/01/2017 – AppMavericks video: interview with Bigtincan Co-founder and CEO David Keane
05/01/2017 – Thinkaholics video: interview with Thinkaholics founder Jerry Whittington at Texas Dreamin’
07/01/2016 – AppMavericks video: interview with Brainshark CEO Greg Flynn
01/01/2015 – AppMavericks video: interview with Willy Leichter of CipherCloud
09/01/2014 – AppMavericks video: interview with Greg Ryan of Canon
08/01/2014 – AppMavericks video: interview with John Lankes of GPS Dashboard
Public Speaking
10/10/2024 – FinancialPlanning Advise AI Conference – Shell Black a guest panelist
06/22/2021 – Meet the MVPs Trailheadx 2021 – ShellBlack a guest panelist
12/29/2019 – Faizul Mannan was the Keynote speaker at Dhaka Dreamin’ 2019 TrailheaDX. Dhaka, Bangladesh
12/17/2019 – Angela Mahoney – Salesforce Student Presentations: Universidad Autonoma del Yucatan
12/02/2019 – Jodi Wagner – Co-leader of the Sunnyvale, CA Women In Tech Group
09/27/2019 – WITness Success Speaker, “Obstacles to Opportunities: Navigating Your Career”, Nashville, TN
08/21/2019 – Madison, WI – Salesforce Circles of Success Presentation on Trailblazer Community Groups
08/15/2019 – Salesforce World Tour – Consulting Career Panelist, Dallas, TX
08/08/2019 – MidWest Dreamin 2019 – From Zero to Hero, Getting Started with Einstein Analytics, Chicago, IL
08/08/2019 – Midwest Dreamin 2019 – Gain Traction with Lightning Report Builder, Chicago, IL
08/01/2019 – Ft Worth Salesforce B2C Marketer Meetup, Ft Worth, TX
07/31/2019 – Co-Leader of Forcelandia, an annual developer-oriented community event, Portland, OR
05/29/2019 – Golden Hoodie Recipient at TrailheaDX, San Francisco, CA
05/29/2019 – TrailheaDX Keynote Feature Story, on RAD Women, San Francisco, CA
05/14/2019 – Salesforce Equality Award Recipient for RAD Women, Museum of Women in the Arts, Washington DC
05/11/2019 – Chicago Salesforce Saturday – Lead Intro to Flow Builder / Build an Account Reassignment Wizard Project Workshop, Chicago, IL
01/01/2019 – Madison Salesforce Saturday Co-Leader, Madison, WI
01/01/2019 – Madison Salesforce User Group Co-Leader, Madison, WI
01/01/2019 – Portland Salesforce Developer Group Co-Leader, Portland, OR
06/15/2018 – Texas Dreamin’ 2018: Presented Planning Your Migration to the Lightning Experience – Four Steps to Success
06/09/2018 – Salesforce for Youth 2018: Presented a Trailhead module to students – Cozby Library and Community Commons
07/25/2017 – Salesforce MVP Panel: Salesforce Academic Alliance – Brookhaven Community College – Bldg X Room 1091
06/24/2017 – Salesforce for Youth 2017: Presented the Salesforce Data Model to students – Cozby Library and Community Commons
05/11/2017 – Texas Dreamin’ 2017: Brand U – Learn How To Create Your Personal Brand – Maxmillian Room, Driskill Hotel Austin TX
06/23/2016 – Cloud Services Community: “Building a Cloud Practice: The Real Answers” – Dallas Tower Club
06/22/2016 – DFW Girly Geeks/Women In Tech: – Salesforce MVP Panel – Addison TX
08/27/2015 – San Antonio User Group: Shell Black joins up with four other Salesforce MVPs
08/01/2013 – MVP Summit 2013: Career Fireside Chat panelist along with Kyla Longe, Brad Gross and Rhonda Ross
09/01/2011 – Dallas Salesforce User Group: Presenting with Matt Lamb on Configuring Salesforce for Usability
Salesforce MVP Program
04/02/2019 – Shell Black inducted into the MVP Hall of Fame
03/01/2018 – Salesforce Blog: The Newest Class of MVPs Has Arrived (Shell Black renewed as a MVP for a sixth year)
02/01/2017 – Salesforce Blog: Introducing Our Winter 2017 Class of Salesforce MVPs (Shell Black renewed as a MVP for a fifth year)
02/01/2016 – Salesforce Blog: Announcing Our Newest Class of MVPs (Shell Black renewed as a MVP for fourth year)
11/01/2014 – Salesforce Blog: These New Winter ’15 MVPs Warm Our Hearts (Shell Black renewed as a MVP for third year)
1/01/2014 – Salesforce Blog: Announcing the 10th Class of MVPs (Shell Black awarded MVP status for second year in a row)
11/01/2012 – Salesforce Blog: The Cream Has Risen to the Top – Again! (Shell Black inducted as a MVP)
Training Presentations
11/01/2017 – Planning Your Migration to the Lightning Experience – (Dreamforce 2017)
05/01/2017 – Brand U – Learn How To Create Your Personal Brand – (Texas Dreamin’)
09/01/2015 – Strategies for Training End Users – (Dreamforce 2015)
12/01/2013 – Introduction to Campaigns in Salesforce
09/01/2012 – An Overview on Merging Salesforce Orgs
09/01/2012 – Best Practices for Managing an Inside Sales Team with Salesforce
09/01/2011 – Configuring Salesforce for Usability – Dallas User Group