The Salesforce.com Certified Advanced Administrator exam measures a candidate’s knowledge and skills related to the objectives listed below. A candidate should have hands-on experience administering Salesforce CRM and have demonstrated application of each of the following features/functions.
Software as a Service (SaaS) 8%
- Describe how to use Salesforce CRM applications for internal initiatives
- Describe the capabilities of Salesforce CRM Ideas
- Set up and configure Salesforce CRM Ideas
- Submit an idea to Ideas
- Identify where to go to stay current on new release information
- List the various aspects of the Salesforce.com Community
- Describe the capabilities of Salesforce CRM Content
- Set up and configure Salesforce CRM Content
Force.com (Platform as a Service) 8%
- Describe the Force.com platform
- Describe the cloud computing model
- Evaluate if the Force.com platform is suitable for an application based on a specific set of business requirements
- Describe possible enhancements to a Force.com application
- Identify potential features to assist in implementing Salesforce CRM globally
- Use Salesforce CRM localization application functionality
Application Essentials 10%
- Create a Force.com data model (objects, fields, relationships) for a given set of requirements
- Create and optimize complex formulas
- Use formula-based rules that span the relational data model
- Describe use cases for creating a custom button
- Create a custom button
Security and Access 13%
- Analyze use cases of the Salesforce CRM sharing model
- Describe how to use profiles to prevent users from logging in to the system during maintenance periods
- Discuss the use cases in which a forensic investigation might need to take place
- Describe the steps involved in a sharing model update process
- Set up, deploy, and maintain the Delegated Administration functionality
- Describe the use cases for Delegated Administration
- Describe the effect of implementing Territory Management
- Compare and contrast Territory Management and Role Hierarchy
- Set up and configure Territory Management
- Describe how to implement record types and page layouts
Implementing Business Processes 12%
- Create workflows, approvals, and formulas to implement processes from management mandates
- Compare and contrast the ways of using Salesforce CRM to automate business processes
- Create a workflow rule with time-dependent actions
- List the order in which automation features trigger when a user saves a record
- Describe methods for troubleshooting automation
- List and describe the functions of the Process Visualizer
Managing Data 12%
- Retrieve data via reports by using advanced filtering techniques
- Export data using the Data Loader and SOQL
- Define “dirty data”
- Correct inaccurate data within Salesforce CRM
- De-duplicate data from Salesforce CRM
- Describe how quality data is enforced while entering it into the system by creating validation rules
- Describe how to use custom lookup fields and workflow field updates to maintain data quality
- Describe how to use custom record types and page layouts to maintain data quality
- Describe proactive measures to maintain effective storage usage
Analytics & Reporting 7%
- Build reports to monitor data quality
- Install and customize the Salesforce Adoption Dashboards from the AppExchange
- Describe the data available on the Adoption Dashboards
- Identify ways to audit data in an org
- Create complex reports using custom report types
Apex Code 5%
- Define Apex
- Describe the capabilities of Apex
- Describe the use cases of when to use Apex
- Describe how to use Apex to create Dynamic Approvals
Visualforce 7%
- Define Visualforce pages
- Define Visualforce controllers
- Describe the capabilities of Visualforce
- Set up basic URL integrations
- Describe the use of button overrides
- Create mass action list buttons on related lists to modify records en masse
Integrations 13%
- Define the Force.com API
- Describe the capabilities of the Force.com API
- List the commonly used API calls
- Describe the capabilities of the Metadata API
- Define Web Applications and Web Controls
- Use custom links to let reps link internally to other Salesforce CRM pages and to external Web sites
- Describe integration options that promote adoption
- Define the different methods of integrating a public Web site with Salesforce
- Describe the capabilities of Force.com Connect for Microsoft Office
- Create and upload mail-merge templates using Force.com Connect for Microsoft Office
- Describe the capabilities of Force.com Connect for Lotus Notes
- Describe the capabilities of Force.com Offline
- Set up and configure Force.com Offline
Sandbox & Development as a Service (DaaS) 5%
- Define DaaS
- Describe the use cases of the Force.com Sandbox
- Set up and configure the Force.com Sandbox